Product & Material Strategies
In line with the UN Sustainable Development Goal 12 [Responsible Con- sumption & Production] Ownley has initiated a Material Strategy which will focus on the following 3 areas;
1. Analysing current production data to better understand material breakdown of each collection.
2. Reviewing our material and producing with alternative sustainable fibres.
3. Reviewing our production methods to identify key opportunities for improvement.
To better understand our process and goals, we have broken down our commitment to SDG 12 into four main areas of opportunity.
- Fibre Matrix System
- Restricted Substances List
- Printing Techniques
- Sustainable Capsule
FABRIC MATRIX SYSTEM
The Fibre Matrix System is a recognised standard which identifies and grades the impact of specific materials on our environment. This index considers; human toxicity, eco-toxicity; energy, water & land usage, greenhouse emissions and waste generation — to outline a tier
system for brands and businesses. Tier 1 identifies materials brands should strive to use most often, while Tier 4 materials should be avoided as they have the biggest negative impact on our environment.
Based off the Fibre Matrix System, Last Label PTY LTD out- lined a brand-specific framework identifying 4 groupings of materials, through which we have analysed our collections to better understand our achievements & shortcomings in this product category.
Tier 1 USE OFTEN
Tier 2 USE FREQUENTLY
Tier 3 USE WITH CARE
(Tencel, CLY, LYO)
Metal / Lurex
Lenzing Ecovero Viscose